Birsa Munda International Hockey Stadium in Sundargarh district will be packed to the rafters during the FIH Men's Hockey World Cup.
Indian women's team did not find a place in the top 10.
The company will get title rights and branding opportunities at major FIH tournaments including the men's and women's World Cup in 2006.
The FIH has issued a veiled threat to block India's participation in the 2012 London Olympics in case the government does not grant Hockey India the status of National Sports Federation and if all lawsuits, including the one filed by IHF against it, are not terminated.
If you don't have power in a game you are masters of, the world will walk all over you, notes Shekhar Gupta.
